Overall Account Performance
Total Sales, Orders & TACOS Trend
Bars = Total Sales & Orders · Line = TACOS %
Organic vs. PPC Sales
Performance Summary
Campaign Type Performance
Sponsored Products · Sponsored Brands · Sponsored Display
Campaign Type — Full Metrics
Ad Sales, Ad Spend & ACOS by Campaign Type
Bar = Sales & Spend · Line = ACOS %
Campaign Type Analysis
Placement Performance
Top of Search · Rest of Search · Product Pages · Amazon Business
🎯 Sponsored Products Placement
SP Placement Metrics
SP — Ad Sales, Ad Spend & ACOS by Placement
Bar = Sales & Spend · Line = ACOS %
⭐ Sponsored Brands Placement
Placement Analysis
Match Type Performance
Exact · Phrase · Broad · Auto · Product Targeting
Match Type Breakdown
Ad Sales, Ad Spend & ACOS by Match Type
Bar = Sales & Spend · Line = ACOS %
Match Type Analysis
Search Term Performance
SP + SB Aggregated · SP Only · SB Only
🔗 SP + SB Aggregated
Top Converting Search Terms (SP + SB)
🎯 Sponsored Products Search Terms
SP Search Terms
⭐ Sponsored Brands Search Terms
SB Search Terms
Search Term Analysis
ASIN Performance
Child ASINs · Parent ASIN Rollup
🗂 Parent ASIN Rollup
Top 20 Parent ASINs — Aggregated Metrics
📦 Child ASIN Performance
Top 30 Child ASINs — Full Metrics
ASIN Analysis
Branded vs Non-Branded
Branded vs Non-Branded Summary
Branded vs Non-Branded — Ad Sales, Spend & ACOS
Bar = Sales & Spend · Line = ACOS %
Branded Traffic Analysis
B2B Performance
Amazon Business buyers · B2B vs B2C breakdown
B2C vs. B2B Sales
B2B Units Sold per ASIN
B2B Analysis
Monthly Context & Action Plans
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⚠️ Challenges
Issues or obstacles encountered this month
🎯 Goals
Account targets and objectives for this month — target ACOS, revenue goals, ASINs to focus on, growth targets
✅ Actions Implemented
What was actually done this month and its impact
📋 Action Plans
Recommendations and planned actions for next month
💡 AI-Suggested Action Plan
Generated from this month's data — for your reference only, not included in the PDF
Click ✦ Generate to get AI-suggested next steps based on this month's performance data. Review and copy anything useful into your own Action Plan above.