Overall Account Performance
AI InsightPerformance Summary
Total Sales, Orders & TACOS Trend
Bars = Total Sales & Orders · Line = TACOS %
Ad Sales, Ad Spend & ACOS Trend
Bars = Ad Sales & Ad Spend · Line = ACOS %
Campaign Type Performance
Sponsored Products · Sponsored Brands · Sponsored Display
AI InsightCampaign Type Analysis
Campaign Type — Full Metrics
Ad Sales, Ad Spend & ACOS by Campaign Type
Bar = Sales & Spend · Line = ACOS %
Placement Performance
Top of Search · Rest of Search · Product Pages · Amazon Business
AI InsightPlacement Analysis
🎯 Sponsored Products Placement
SP Placement Metrics
SP — Ad Sales, Ad Spend & ACOS by Placement
Bar = Sales & Spend · Line = ACOS %
⭐ Sponsored Brands Placement
Match Type Performance
Exact · Phrase · Broad · Auto · Product Targeting
AI InsightMatch Type Analysis
Match Type Breakdown
Ad Sales, Ad Spend & ACOS by Match Type
Bar = Sales & Spend · Line = ACOS %
Search Term Performance
SP + SB Aggregated · SP Only · SB Only
AI InsightSearch Term Analysis
🔗 SP + SB Aggregated
Top Converting Search Terms (SP + SB)
🎯 Sponsored Products Search Terms
SP Search Terms
⭐ Sponsored Brands Search Terms
SB Search Terms
ASIN Performance
Child ASINs · Parent ASIN Rollup
AI InsightASIN Analysis
🗂 Parent ASIN Rollup
Top 20 Parent ASINs — Aggregated Metrics
📦 Child ASIN Performance
Top 30 Child ASINs — Full Metrics
Branded vs Non-Branded
AI InsightBranded Traffic Analysis
Branded vs Non-Branded Summary
Branded vs Non-Branded — Ad Sales, Spend & ACOS
Bar = Sales & Spend · Line = ACOS %
B2B Performance
Amazon Business buyers · B2B vs B2C breakdown
AI InsightB2B Analysis
B2C vs. B2B Sales
B2B Units Sold per ASIN
Monthly Context & Action Plans
Fill this in before generating AI summaries — notes are saved automatically per brand per month
🎯 Goals
Account targets and objectives for this month — target ACOS, revenue goals, ASINs to focus on, growth targets
⚠️ Challenges
Issues or obstacles encountered this month
✅ Actions Implemented
What was actually done this month and its impact
📋 Action Plans
Recommendations and planned actions for next month